Current Lifestyle Marketing, a specialist agency that is part of The Interpublic Group of Companies’ (IPG) Constituency Management Group, announced today the promotion of Virginia Devlin to president. Formerly the firm’s general manager, Devlin has been responsible for spearheading the development of Current – since its inception more than three years ago – through a commitment to sustained organic growth, significant new business wins and geographic expansion.
“Virginia’s strong leadership skills, strategic thinking and creative mindset, along with her keen ability to grow the firm’s client and talent base, will continue to drive Current’s success,” said Harris Diamond, CEO of IPG’s Constituency Management Group.
Milestones for the firm in 2009 included opening a New York office (adding to locations in Chicago, Dallas, Los Angeles and San Francisco), recruiting senior level talent, expanding offerings in digital and social marketing, and growing its client base to include the Saint Lucia Tourist Board, TTI Floorcare (Hoover vacuum cleaners) and WWRD Holdings Ltd. (Waterford, Wedgwood and Royal Doulton). The agency also partners with clients including The Clorox Company, Mars Foods US, Qwest Communications and The Step2 Company.
“It’s an exciting time for Current as we are well positioned to continue our growth in 2010 and beyond,” said Devlin. “Our team is driven by a commitment to deliver unparalleled client service and insightful, impactful work that resonates with our clients’ target audiences. Together we’ve created a collaborative, challenging, rewarding and fun workplace that inspires me every day.”
A public relations veteran, Devlin spent nine years at IPG agency Weber Shandwick prior to starting Current.



